Obi Brown receiving a cheque of N5,000,000 |
In an interview with Ventures Africa, Emeka Okafor, an
individual who has had his eye on Africa’s innovative space, explained
that innovation exists around us, but we keep looking at the wrong set
of things. “I think if we begin to examine our environments locally,
regionally, country-wide, continent-wide – and this is something I’ve
been doing for a while now – we’ll see innovation in places we least
expect, but it was always there,” he said.
Nigeria’s image in the global spotlight can be considered
‘grossly unattractive,’ with many issues plaguing the country such
as unemployment, poverty, inequality, illiteracy, corruption, under
development and still being referred to as the world’s most populous
black nation. But, the combined efforts of Chijioke Ezegbo and Obi Brown
seem to be leveraging on the rapid internet proliferation in Africa, in
an attempt to right the long-existing wrongs haunting the Nigerian
system.
The ideas and innovation of both individuals have been
lauded across the continent and are also receiving global accolades from
reputable institutions. This week, Etisalat, Nigeria’s leading
innovative and fastest growing telecommunications operator, crowned both
of them winners of the 2015 Etisalat Prize for Innovation Competition
in both the Innovative Product and Idea categories. They were presented
with cheques of N5m and N2m for winning in the Most Innovative
Product/Service category and the Most Innovative Idea category. In
addition to their cash prizes, they were also rewarded with a publicity
campaign and mentoring session at the EDC Pan Atlantic University.
The winning product in the Most Innovative Product
category, Study Lab Math, is a repository of over 1300+ videos solving
math problems in over 49 topics in the NERDC curriculum for senior
secondary school Math. The videos are solved by a team of Math teachers
led by a WAEC Chief Examiner.
Dedicated Traffic Mapping Device (DTMD) which emerged the
winning idea in the Most Innovative Idea category is a GPRS-enabled
traffic navigation device with a voice over interface which is
fixed onto a vehicle’s windshield to help users navigate their way
through traffic by accessing real-time traffic data and suggesting
shorter or alternative routes.
Chijioke noted that the Dedicated Traffic Mapping Device
(DTMD) was developed out of the need to help road users achieve more by
managing traffic navigation through busy cities and other urban areas
with heavy vehicular movement.
Explaining why Etisalat decided to embark on rewarding
excellence innovation in Nigeria, the Chief Executive Officer of
Etisalat Nigeria, Matthew Willsher, said the Prize for Innovation
initiative which aims at discovering and growing young Nigerians with
innovative products, ideas and solutions using mobile broadband
technology, reflects the company’s commitment to nurturing talent and
promoting creativity that will have invaluable impacts on individuals
and organizations.
“As a company, innovation is at the core of our business;
it is the strength on which we thrive. The world is driven by innovation
and Nigeria needs innovators whose ideas and products can drive
development and help people live as they should. We at Etisalat are glad
to provide a platform to mobilize the nation’s teeming crop of young
and undiscovered innovators to impact all areas of the society,” he
said.
The Etisalat CEO also called on those with innovative
ideas to give themselves the opportunity offered by the initiative to
contribute to the development of the society, adding “it is not about
how many ideas you have, but how many you make happen that matters.”
The Etisalat Prize for Innovation has succeeded in
rewarding innovation since its inception in 2012. It has given its
winners the opportunity to showcase and develop their ideas as well as
promote innovation and creativity in Nigeria and create
products/services and ideas that will greatly impact the lives of
Nigerians.
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